R&D Team Memo Friday, June 1, 2001

5day.com Just an FYI, but I purchased the 5day.com and 5days.com domains this morning ($4500, ugh) to have a pace to park/place/sell the 50-100 or so 5-day programs we'll be coming up with over the next several years.  I am a real believer in this format and response from coaches/clients who've taken a course in this format is generally quite positive.  Site will be up in a week or two.  coach lapel pins Just received the production sample (i've been messing around design-wise with these lapel pins for 5 months) and I think it came out looking pretty cool.  I ordered 1,000 for the first run (above is actual photograph/color taken with my nikon coolpix, a white shirt for background and a maglite flashlight for lighting effect <g>).  Lapel pins should arrive in about two weeks from the factory. The pin is just under an inch wide.  But I' m not sure what do to with these.... --Give them away? --Sell them? --Include them with as bonuses with TeleClasses? --R&D gifts? The pin is the shade of blue that is the 'CoachVille logo blue' color, so there is a subtle branding opportunity here, especially as we build up the CoachVille coach training program and the notion of a CoachVille Coach or a CoachVille Certified Coach (based on those competencies). Any ideas?  Love to hear them....  thomas@thomasleonard.com Have a great weekend... Thomas