Coaching Tool of the Month #2

Website Grader is a free seo tool that measures the marketing effectiveness of a website. You plug in your URL and it gives you an analysis of how well your site is setup from an SEO and marketing perspective.
I really like what they cover in their report - along with ‘traditional’ SEO stuff such as meta tags, incoming links and such they also take a look at blogging, social bookmarking and conversion elements too.

With this information you can make some quick/simple changes (ie: add keywords to your meta tags if need be) while others may require some more work... but regardless this tool does give you a simple roadmap to use to improve your site for SEO.

If your score isn't as high as you would like it to be you are in good company, as per these stats from a report they have posted from October 2007 that says:

This report shows the SEO capabilities of the Top 20 Bloggers (from Technorati). Some interesting findings include that out of the top 20 bloggers, 40% are missing a 301 redirect, 65% are missing description metadata, and 80% are missing keywords metadata.

Put your website to the test and post to the blog to let me know your score!