It’s the beginning of a new year and my spidey senses are twitching: I think it’s going to be a meaty and creative one for our industry.

It feels as though the ‘pendulum’ is ‘hanging breathless’ in that moment before it swings back down in an arc, you know that moment right? Almost imperceptible, but there.

After so much focus on marketing and products last year, many of us are well on our way to multiple products and maturing sales funnels bringing in real income, so it’s not surprising the issues of ‘now what, so what, and what does this mean?’ are cropping up.

Whether it’s dozens of coaches finding Coaching Paychecks;

hundreds who are now working in ‘regular’ jobs using a Coaching Approach;

more coaching practices getting ready to hire, license, joint venture in big ways…and more…

don’t anybody try to give me the ‘woe is coaches story’ without getting an earful!!

As for myself, I’m fanning the flames on that very suspicion:

FACT: Based on real-world work in the consulting arm of the biz, more and more Coaches are gaining a LOT of ground in terms of financial success, breaking down previously-delineated (imposed?) so-called ‘financial benchmarks.’

We’re talking about truly meaningful change being created in the lives of paying clients who in turn confidently and unhesitatingly evangelize coaching.

“Here to stay” six and seven figure success in many different niche areas.

I’m looking forward to publishing the fuller stories soon, but at the beginning of the year, I had to let slip just a bit, . I’m *that* tired of everyone quoting the ‘all coaches earn no money’ survey from a couple years ago and I’m looking forward to this being the year we shift from that self-imposed ’story’ to another.

For now I’ll say only that my research into lives of coaches who’ve previously been “too busy being successful to talk about it” - dovetails nicely with the Coaching Success book (in progress, cf: http://www.msoci.com/andrea/archives/491/index.html)

In the meantime, look around! How far we’ve come; how different the playing field is from just a wee while ago…