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So, Did You Guess?
Longtime readers will know of my conviction that there is a raging river of demand for coaching, and our job is only to choose to step in the way of it. There is no such thing as creating a demand for coaching.
That said, did you guess one of our biggest projects - ever - that’s tapping its feet waiting for us? We aren’t planning our next year, it’s planning us, you see. ![]()
It’s this:
***Creating systematic and replicateable Coaching Lead Generation websites based on visuals such as the below.***
Then putting in place a Multiple Streams Product Funnel (on the back end) to service the leads. This includes 1-1 coaching at the bottom of the funnel.
In simple terms: With the viral power of simple movies like these we can target various coaching markets and build a list of active and interested leads for coaches. And, key point: share.
Now the concept of viral movies isn’t original by any means, since there are movies (and businesses built on the basis of that traffic) proliferating each month. (Note: Not necessarily financially viable yet, but they *are* being birthed.)
But what I think may be of some impact, and make this worth pursuing is the scale in which we’re thinking - industry-wide, (versus privately).
Think of this as coaching commercials with a very strong direct connection to products and services provided by (numbers of) coaches.
Done right, it seems evident there would be a very large (initial) demand and the sticking point now is how to best run/manage/structure half a dozen of these funnels in the best way possible for coaches and coaching as a whole.
What do you think?
Coloring it up with an example: What if the “Imagination” commercial above ended with the script:
You know how sometimes it’s hard to be a good parent, what with juggling work, relationships, home life and traffic?
And sometimes at night, you lie awake afraid that you won’t be able to be a good parent for your child? A coach can help. Who’s coaching you?
Would you like to be a coach that helped service the people who become educated about possibilities as a parent as a result of the above, as an example? Be sure to view the “Imagination” movie if you haven’t already, to understand the full impact here.
I’d be very curious to see what you think of these puzzle pieces coming together. I am.
More to come…in the meantime, comment here:
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